Humanizing Loyalty with AI

June 26 @ 11am CT / 12 pm ET

The way customers engage is changing.
Is your loyalty program ready?

Customers now discover brands, evaluate offers, and make purchasing decisions with AI before ever visiting a website, opening an app, or engaging with a loyalty program.

At the same time, customers continue to tell us there's a gap between what they expect from brands and what brands deliver.

The next generation of loyalty belongs to organizations that close that gap.

So what happens when loyalty starts before the customer reaches your loyalty program?

That's what we'll dive into- live. You'll walk away with:

• Why emotional loyalty is emerging as the strongest predictor of retention, advocacy, and lifetime value

• How to identify the loyalty gaps that may be limiting growth

• What happens when loyalty begins before a customer reaches your website, app, or rewards program

• How loyalty is evolving from reporting and analysis to intelligent decisioning and action

• Real examples of how brands are applying AI and the lessons they're learning

• The capabilities leading brands are building now to prepare for the future of loyalty